BRANDING & DESIGN
The intersection of performance and timeless luxury.
A multi-brand dealership with 15 years of history that wanted to compete with the flagship stores of major automakers. The project required a comprehensive brand system: from visual identity to digital experience, from wayfinding to sales tools.
Auto Elite needed more than just a logo: it required a visual ecosystem capable of holding its own against the Porsche and Mercedes flagship stores on the same street. The project covered every touchpoint—from the frosted glass signage to the editorial catalog, from the configuration app to the digital identity. In the 90 days following the launch, qualified leads increased by 65% and the cost per customer acquisition dropped by 40%, thanks to the website’s new user experience.
We created a timeless visual identity that transcends trends and conveys stability and a long-term vision. +65% increase in qualified leads within 90 days of launch. −40% reduction in customer acquisition cost. 2× average time spent on the site (+UX design).
